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Contemporary marketing and consumer behavior : an anthropological sourcebook / John F. Sherry, Jr., editor

Publisher Thousand Oaks, Calif. : SAGE Publications
Year c1995
Authors Sherry, John F.

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Library Main Building 3rd fl. (Foreign Books)
6750:393 121005715M
0803957521

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Material Type Books
Size xvii, 482 p. : ill. ; 24 cm
Notes Includes bibliographical references and index
Subjects LCSH:Marketing -- Social aspects  All Subject Search
LCSH:Consumer behavior
LCSH:Communication in marketing
Classification LCC:HF5415.122
DC20:658.8/342
Language English
ID 1000704530
ISBN 0803957521
NCID BA25169901 WCLINK

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