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Entrepreneurship Research : Developing New and Emerging Patterns in the Post COVID-19 Pandemic Era / edited by Vanessa Ratten

Publisher (Singapore : Springer Nature Singapore : Imprint: Springer)
Year 2023
Edition 1st ed. 2023.
Authors Ratten, Vanessa editor
SpringerLink (Online service)

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OB00194352 Springer Business and Management eBooks (電子ブック) 9789819944521

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Material Type E-Book
Media type 機械可読データファイル
Size XI, 132 p. 15 illus., 5 illus. in color : online resource
Notes Adversity Breeds Innovation: The Essential Role of Necessity-Preneurs in the Covid-19 Era -- Silent Killer or Silent Success: The Double-Edged Sword of Viral Marketing on Entrepreneurship -- Pedagogical Innovation Triggered by the Covid-19 Pandemic -- A Split Korea and a Divided Martial Art: How Politics and Tense International Relations have Impacted Taekwon-do -- Managing Intangible Resources on E-commerce msme in Digital Era in Surabaya: A Test of Business Adoption as Mediation -- March towards Innovation: Case of Singapore -- Crisis Management and Innovation in Indian Manufacturing MSMEs Amidst Covid19 Pandemic
This book explores how the COVID-19 pandemic has changed entrepreneurial business practices and policies. The role of digitalization and de-internationalisation as part of entrepreneurial business thinking is discussed in this book as a way of keeping track with new research avenues. Due to the fundamental way the COVID-19 pandemic shocked and surprised entrepreneurs, it becomes important to develop new business patterns. The discussion in this book centres on the question: how has business practices changed in the post-COVID-19 era and what needs to be learnt? Each chapter in this edited book presents a different way to understand these changes and make sense of alterations in the global business environment, thereby ensuring that business academics, policy makers and practitioners are kept abreast of changes. Whilst there have been books on the COVID-19 pandemic, this book goes a step further by presenting new research into the post-COVID-19 pandemic era that is of a recent nature. This means it is amongst the first edited book to focus on patterns in terms of business marketing and management that have an entrepreneurial nature. This is helpful to gain a better nuanced and detailed understanding about the implications that are ongoing and future orientated arising from the COVID-19 pandemic.
HTTP:URL=https://doi.org/10.1007/978-981-99-4452-1
Subjects LCSH:Entrepreneurship
LCSH:New business enterprises
LCSH:Strategic planning
LCSH:Leadership
LCSH:Management
LCSH:Industries
LCSH:Industrial organization
FREE:Entrepreneurship
FREE:Business Strategy and Leadership
FREE:Management
FREE:Industries
FREE:Organization
Classification LCC:HD62.5
DC23:658.421
ID 8000093500
ISBN 9789819944521

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