The psychology of advertising / Walter Dill Scott
(A Century of marketing)
| Publisher | New York : Arno Press |
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| Year | 1978 [c1910] |
| Authors | *Scott, Walter Dill, 1869-1955 |
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| Location | Volume | Call No. | Barcode No. | Status | Comments | ISBN | Printed | Restriction | Reserve |
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| Library Main Building Basement (Foreign Books) |
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DAe:47:S1 | 128028478/ |
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| Material Type | Books |
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| Size | 280 p. : ill. ; 21 cm |
| Notes | Reprint of the 5th ed. published in 1913 by Small, Maynard & Co., Boston Bibliography: p. 247-271 Includes index |
| Subjects | LCSH:Advertising -- Psychological aspects All Subject Search |
| Classification | LCC:HF5822 DC:659.1/01/9 |
| Language | English |
| ID | 0000238832 |
| ISBN | 0405111711 |
| NCID |
BA03785355 
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