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Advertising research / Percival White
(A Century of marketing)

Publisher New York : Arno Press
Year 1978, [c1927]
Authors *White, Percival, 1887-1970

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Library Main Building Basement (Foreign Books)
DAe:47:W1 128028481Y

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Material Type Books
Size xxiii, 597 p., [3] fold leaves of plates : ill. ; 23 cm
Notes Reprint of the ed. published by D. Appleton and Co., New York
Includes index
Subjects LCSH:Advertising -- Research  All Subject Search
Classification LCC:HF5821
Language English
ID 0000238835
ISBN 0405111789

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