Advertising and consumer psychology / edited by Larry Percy, Arch G. Woodside
Publisher | Lexington, Mass. : Lexington Books |
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Year | c1983 |
Authors | Percy, Larry Woodside, Arch G. |
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Location | Volume | Call No. | Barcode No. | Status | Comments | ISBN | Printed | Restriction | Reserve |
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Library Restricted Access Stacks |
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Df:14 | 820010158P |
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0669057665 |
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Material Type | Books |
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Size | xxiv, 400 p. : ill. ; 24 cm |
Notes | Bibliography: p. 345-385 Includes indexes |
Subjects | LCSH:Advertising -- Psychological aspects All Subject Search |
Classification | LCC:HF5822 DC19:659.1/01/9 |
Language | English |
ID | 1000238963 |
ISBN | 0669057665 |
NCID |
BA18591272 ![]() |