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The European approach to U.S. markets : product and promotion adaptation by European multinational corporations / James J. Ward
(Praeger special studies in international economics and development)

Publisher New York : Praeger
Year c1973
Authors *Ward, James J.

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Library Restricted Access Stacks
Fd:4 820003932R



IER Library
Dda:80 5288723470



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Material Type Books
Size xii, 114 p. ; 25 cm
Notes Bibliography: p. 101-108
Subjects LCSH:Corporations, European -- United States  All Subject Search
LCSH:Marketing
Classification LCC:HD69.F6
DC:658.8
Language English
ID 1000509137
NCID BA14190804 WCLINK

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