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Consumption values and market choices : theory and applications / Jagdish N. Sheth, Bruce I. Newman, Barbara L. Gross

Publisher Cincinnati : South-Western Pub.
Year c1991
Authors *Sheth, Jagdish N.
Newman, Bruce I.
Gross, Barbara L., 1955-

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Library Main Building Basement (Foreign Books)
Dbe:690 129112341O



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Material Type Books
Size vi, 218 p. : ill. ; 24 cm
Notes Includes bibliographical references (p. 175-210) and indexes
Subjects LCSH:Consumer behavior
LCSH:Consumers' preferences
Classification LCC:HF5415.2
DC20:658.8/342
Language English
ID 0000255510
ISBN 0538805633
NCID BA1283958X WCLINK

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