Customer behavior : consumer behavior and beyond / Jagdish N. Sheth, Banwari Mittal, Bruce I. Newman
(The Dryden Press series in marketing)
| Publisher | Fort Worth, TX ; Tokyo : Dryden Press |
|---|---|
| Year | c1999 |
| Authors | *Sheth, Jagdish N. Mittal, Banwari Newman, Bruce I. |
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| Location | Volume | Call No. | Barcode No. | Status | Comments | ISBN | Printed | Restriction | Reserve |
|---|---|---|---|---|---|---|---|---|---|
| Library Main Building 3rd fl. (Foreign Books) |
|
6750:101 | 129906111U |
|
003098016X |
|
|
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| Material Type | Books |
|---|---|
| Size | 1 v. (various pagings) : col. ill. ; 26 cm |
| Notes | Includes bibliographical references and indexes |
| Subjects | LCSH:Consumer behavior LCSH:Consumers' preferences LCSH:Consumer satisfaction LCSH:Marketing |
| Classification | NDC9:675.2 LCC:HF5415.32 DC21:658.8/342 |
| Language | English |
| ID | 0000403065 |
| ISBN | 003098016X |
| NCID |
BA42104800 
|
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