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International Business and Emerging Economy Firms : Volume I: Universal Issues and the Chinese Perspective / edited by Marin A. Marinov, Svetla T. Marinova, Jorma A. Larimo, Tiina Leposky
(Palgrave Studies of Internationalization in Emerging Markets. ISSN:26621193)

Publisher (Cham : Springer International Publishing : Imprint: Palgrave Macmillan)
Year 2020
Edition 1st ed. 2020.
Authors Marinov, Marin A editor
Marinova, Svetla T editor
Larimo, Jorma A editor
Leposky, Tiina editor
SpringerLink (Online service)

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OB00147390 Springer Business and Management eBooks (電子ブック) 9783030244828

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Material Type E-Book
Media type 機械可読データファイル
Size XVII, 259 p. 21 illus., 5 illus. in color : online resource
Notes 1. International Business and Emerging Economy Firms: Present Characteristics and Future Trends; Marin A. Marinov, Svetla T. Marinova, Jorma A. Larimo and Tiina Leposky -- Part I. Universal Issues Concerning Emerging Economy Firms -- 2. Multinational Enterprise and Inclusive Innovation at the Bottom of the Pyramid: A Systematic Review; Sina Mortazavi, Igor Laine, Anne Quarshie, Juha Väätänen, and Suraksha Gupta -- 3. The Effect of Emerging Economies Operations on Knowledge Utilization: The Behavior of International Companies as Exaptation and Adaptation; Päivi Aaltonen, Lasse Torkkeli and Maija Worek -- 4. Value Co-creation in Multinational Enterprises’ Services Marketing at the Bottom-of-the-Pyramid Markets; Tiina Leposky, Ahmad Arslan and Desislava Dikova -- 5. An Ethical Perspective on Corporate Leadership in Emerging Economy Contexts: Setting the Scene for Future Research; Li Thuy Dao,- Part II. Specifics of Chinese Firms and Chinese Context -- 6. The Power of Prestige: Investigating Employees’ Commitment in Companies Acquired by Chinese Multinational Enterprises in Germany; Katrin Held -- 7. A Combinative Perspective on Technology Adoption: A Case Analysis of Blockchain Technology Adoption in the Chinese Financial Industry; Ziwei Zhao, Daojuan Wang and Xianhua Wei -- 8. Examining the Importance of Social Media and Other Emerging ICTs in Far Distance Internationalization: The Case of a Western Exporter Entering China; Øystein Moen, Alex Rialp and Josep Rialp.
How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the ‘born global’ concept. Taking both a geographic and thematic approach to the topic, the first volume addresses universal challenges such as inclusive innovation, the ethics of corporate leadership, and knowledge management, and also places a special emphasis on China. Providing an overview of the strategies and operations involved in internationalizing Chinese firms, this book is an essential read for those researching emerging markets and globalization in general, as well as Asian Business more specifically
HTTP:URL=https://doi.org/10.1007/978-3-030-24482-8
Subjects LCSH:Globalization
LCSH:Markets
LCSH:Leadership
LCSH:International business enterprises
LCSH:Asia—Economic conditions
LCSH:International business enterprises—Cross-cultural studies
FREE:Emerging Markets/Globalization
FREE:Business Strategy/Leadership
FREE:Asian Business
FREE:Cross-Cultural Management
Classification LCC:HF5469.7-5481
LCC:HF1365
DC23:381
ID 8000065961
ISBN 9783030244828

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