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Marketing behavior and executive action : a functionalist approach to marketing theory / by Wroe Alderson

Publisher Homewood, Ill. : Irwin
Year 1957
Authors *Alderson, Wroe

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Library Main Building Basement (Foreign Books)
Dbe:186 128076385/

1958

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Material Type Books
Size viii, 487 p. ; 24 cm
Language English
ID 1000261029
NCID BA28198076 WCLINK