蓝海战略 : 超越产业竞争开创全新市场 / W.钱・金, 勒妮・莫博涅著 ; 吉宓译
Lan hai zhan lue : Chao yue chan ye jing zheng kai chuang quan xin shi chang
アイカイ センリャク : チョウエツ サンギョウ キョウソウ カイソウ ゼン シン シジョウ
| Publisher | 北京 : 商务印书馆 |
|---|---|
| Year | 2005.5 |
| Authors | Kim, W. Chan Mauborgne, Renée 吉, 宓 |
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| Location | Volume | Call No. | Barcode No. | Status | Comments | ISBN | Printed | Restriction | Reserve |
|---|---|---|---|---|---|---|---|---|---|
| Chiyoda (General Collection) |
|
K3361:89 | 111081179T |
|
7100044529 |
|
|
Hide details.
| Material Type | Books |
|---|---|
| Size | II, xiii, 264p : 挿図 ; 24cm |
| Other titles | original title:Blue ocean strategy : how to create uncontested market space and make the competition irrelevant |
| Notes | 原著(Harvard Business School Press, 2005)の翻訳 |
| Subjects | FREE:产业 -- 经济发展-- 研究
All Subject Search
LCSH:New products LCSH:Market segmentation |
| Classification | CLC:F062.9 DC21:658.802 |
| Language | Chinese |
| ID | 1001130763 |
| ISBN | 7100044529 |
| NCID |
BB26538658 
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